Consumer market research handbook
Material type:
TextPublication details: New York Van Nostrand 1978Edition: 2ndDescription: viii, 738p. IndexSubject(s): DDC classification: - 658.834 W922.CM
| Item type | Current library | Call number | Status | Date due | Barcode | |
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ISID | 658.834 W922.CM (Browse shelf(Opens below)) | Available | DP15398 |
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| 658.834 P732.HV High value, low cost; how to create profitable customer delight | 658.834 Sc347.EA Economics of advertising | 658.834 St927.HB Human behavior in economic affairs; essays in honor of George Katona | 658.834 W922.CM Consumer market research handbook | 658.8340184 W191.EP Estimation of product attributes and their importance / | 658.8340942 M645.AS Affluent sheep | 658.8343 An549.DC Discrete choice theory of product differentiation / |
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