Seminar on Mathematical Models and Methods in Marketing, Harvard, Sept. 1959-Aug. 1960
Mathematical models and methods in marketing; proceedings of the seminar conducted by the "marketing group" of the Ford Foundation's Instt. of Basic Mathematics & Applications to Business
Ed. by Frank M. Bass and others
- Illinois Irwin 1961
- xi, 545p. Index
- Irwin series in quantitative analysis for business .