00479nam a2200169Ia 4500082002100000100001700021245005200038260003000090300002600120500000500146690000600151700000500157952010300162964001700265921001000282999001700292 a658.83bAl428.MT aAllen, Peter aMarketing techniques for analysis and controlb aPlymouthbMacdonaldc1977 ax, 214p. Index, Bibl. a a  a 00104070aISIbISId1998-10-07l0o658.83 Al428.MTpDP17088r2019-02-14 00:00:00w2019-02-14yBK abcdefg a15853 c15853d15853