00838nam a2200217Ia 4500082002000000100004000020245004100060250000800101260002600109300001400135500008100149500000500230690000600235700003200241952009900273952010200372952010200474964001700576921001000593999001700603 a658.83bB789.MR aBoyd, Harper W. and Westfall, Ralph aMarketing research; text and casesb a3rd aIllinoisbIrwinc1972 axv, 813p. a"First edition published in 1956 and 4th ed. published in 1977 ; xii, 692p." a a  aWestfall, Ralph ; jt. auth. 00104070aISIbISId1998-10-07l0o658.83 B789.MRpDP97r2019-02-14 00:00:00w2019-02-14yBK 00104070aISIbISId1998-10-07l0o658.83 B789.MRpDP11918r2019-02-14 00:00:00w2019-02-14yBK 00104070aISIbISId1998-10-07l0o658.83 B789.MRpDP13912r2019-02-14 00:00:00w2019-02-14yBK abcdefg a15857 c15857d15857