00490nam a2200169Ia 4500082002300000100001700023245006600040260003500106300001500141500000500156690000600161700000500167952010400172964001700276921001000293999001700303 a658.83954bM498.IC aMehta, S. C. aIndian consumers; studies and cases for marketing decisionsb aBombaybTata McGraw-Hillc1973 axvi, 336p. a a  a 00104070aISIbISId1998-10-08l0o658.83954 M498.ICpDP7769r2019-02-14 00:00:00w2019-02-14yBK abcdefg a16089 c16089d16089