000 00364nam a2200157Ia 4500
082 _a658.83
_bAl428.MT
100 _aAllen, Peter
245 _aMarketing techniques for analysis and control
_b
260 _aPlymouth
_bMacdonald
_c1977
300 _ax, 214p. Index, Bibl.
500 _a
690 _a
700 _a
964 _a
_b
_c
_d
_e
_f
_g
921 _a15853
999 _c15853
_d15853