| 000 | 00499nam a2200181Ia 4500 | ||
|---|---|---|---|
| 082 |
_a658.83 _bB789.MR |
||
| 100 | _aBoyd, Harper W. and Westfall, Ralph | ||
| 245 |
_aMarketing research; text and cases _b |
||
| 250 | _a3rd | ||
| 260 |
_aIllinois _bIrwin _c1972 |
||
| 300 | _axv, 813p. | ||
| 500 | _a"First edition published in 1956 and 4th ed. published in 1977 ; xii, 692p." | ||
| 500 | _a | ||
| 690 | _a | ||
| 700 | _aWestfall, Ralph ; jt. auth. | ||
| 964 |
_a _b _c _d _e _f _g |
||
| 921 | _a15857 | ||
| 999 |
_c15857 _d15857 |
||