000 00374nam a2200157Ia 4500
082 _a658.83954
_bM498.IC
100 _aMehta, S. C.
245 _aIndian consumers; studies and cases for marketing decisions
_b
260 _aBombay
_bTata McGraw-Hill
_c1973
300 _axvi, 336p.
500 _a
690 _a
700 _a
964 _a
_b
_c
_d
_e
_f
_g
921 _a16089
999 _c16089
_d16089