High value, low cost; how to create profitable customer delight
Material type:
TextSeries: Financial timesPublication details: London Pitman 1994Description: xii, 267p. IndexSubject(s): DDC classification: - 658.834 P732.HV
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Book
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ISID | 658.834 P732.HV (Browse shelf(Opens below)) | Available | DP22520 |
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| 658.834 G796.CT Consumer theory | 658.834 Ir71.NC New commodities and consumer behaviour | 658.834 J96.CE Consumer expectations, plans and purchases; a progress report | 658.834 P732.HV High value, low cost; how to create profitable customer delight | 658.834 Sc347.EA Economics of advertising | 658.834 St927.HB Human behavior in economic affairs; essays in honor of George Katona | 658.834 W922.CM Consumer market research handbook |
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