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Marketing research; text and cases

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Material type: Text

TextPublication details: Illinois Irwin 1972Edition: 3rdDescription: xv, 813pSubject(s):

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	ISID	658.83 B789.MR (Browse shelf(Opens below))	Available	DP97
Book	ISID	658.83 B789.MR (Browse shelf(Opens below))	Available	DP11918
Book	ISID	658.83 B789.MR (Browse shelf(Opens below))	Available	DP13912

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.83 Al428.MT Marketing techniques for analysis and control	658.83 B218.EM Experimentation in marketing	658.83 B789.MR Marketing research; text and cases	658.83 B789.MR Marketing research; text and cases	658.83 B789.MR Marketing research; text and cases	658.83 C613.TC Theory of consumer demand; a critical appraisal	658.83 C748.EI Economics of information; papers presented at the fourth annual conference	Next

"First edition published in 1956 and 4th ed. published in 1977 ; xii, 692p."

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